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Development 17 May 2016

Edenred Taiwan teams up with Wowprime, the country's largest catering group

Thanks to this partnership, the famous Taiwanese restaurant chain Wowprime is now accepting Edenred Taiwan's Ticket Xpress vouchers in its various restaurants.

Employee benefits

By entering into this large-scale partnership, Edenred has joined forces with the largest group of restaurants in Taiwan, renowned for its 12 brands, some 270 restaurants and 21 million consumers. Since April 21, Ticket Xpress beneficiaries have been able to transform their dedicated Wowprime Ticket Xpress e-vouchers into a main dish, dessert or beverage in the Wowprime restaurant chain. Every voucher, which can be converted at an affiliated restaurant, represents either a drink, a coffee or a specific dish to be enjoyed directly onsite. This is a completely mobile solution, based on e-vouchers either sent through text-messaging or email or downloaded directly from a dedicated application.

Committed to an eco-friendly marketing approach since 2005, Wowprime has developed several digital marketing channels. The solution offered by the Taiwanese subsidiary is thus perfectly in line with the strategy of the catering giant, for whom it is essential to provide high-quality catering services all while saving energy and reducing CO2 emissions. These aims are consistent with those of the Group as part of Ideal green, its solidarity program.

 

About

Edenred is a leading digital platform for services and payments and the everyday companion for people at work, connecting more than 60 million users and more than 2 million partner merchants in 45 countries via close to 1 million corporate clients.

Edenred offers specific-purpose payment solutions for food (such as meal benefits), engagement (such as gift cards and engagement platforms), mobility (such as multi-energy solutions, including EV charging, maintenance, toll and parking) and corporate payments (such as virtual cards). 

True to the Group’s purpose, “Enrich connections. For good.”, these solutions enhance users’ well-being and purchasing power. They improve companies’ attractiveness and efficiency,and vitalize the employment market and the local economy. They also foster access to healthier food, more environmentally friendly products and sustainable mobility.

Edenred’s 12,000 employees are committed to making the world of work a connected ecosystem that is safer, more efficient and more responsible every day.

In 2023, thanks to its global technology assets, the Group managed €41 billion in business volume, primarily carried out via mobile applications, online platforms and cards.

Edenred is listed on the Euronext Paris stock exchange and included in the following indices: CAC 40, CAC 40 ESG, CAC Large 60, Euronext 100, Euronext Tech Leaders, FTSE4Good and MSCI Europe.

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Matthieu SANTALUCIA

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