Understanding the present, building the future
Work, mobility, consumption: the trends shaping our ecosystems are gradually transforming the world. Faced with these new realities, Edenred is thinking and innovating to simplify and enrich essential services, and encourage more sustainable social choices.
New aspirations at work
In many countries, employers are facing a shortage of skills and qualified profiles, particularly in professions linked to new technologies. Yet there is an urgent need to respond to the challenges posed by artificial intelligence, data analysis and automation. At the same time, the level of commitment at work is a cause for concern, with quiet quitting and relationships reshaped by telecommuting. To stay in the race for talent, companies need to invest in the development and commitment of their teams, their quest for meaning, and their well-being.
Our opportunities
Edenred offers more than 100 Employee Benefits programs that enhance the attractiveness of companies and build team loyalty: from food to transport to well-being, these programs aim to improve the purchasing power and work/life balance of beneficiaries. Edenred also sets up employee engagement platforms for its customers. These tailor-made solutions, such as Edenred Engagement and GOintegro Edenred, combine numerous services designed to improve employees' daily lives (such as reward and recognition programs and e-commerce offers at preferential rates).
of companies in OECD countries say they are facing severe labor market shortages (OECD, 2024)
of employees worldwide consider themselves disengaged at work (Gallup, 2024)
Mobility gains in sustainability
While the world's transport supply continues to grow, the urgency of climate change and the depletion of resources are leading many countries to adopt regulations aimed at reducing greenhouse gas emissions. The time is ripe for the development of more sustainable forms of transport and electromobility. This diversification of modes of travel is particularly relevant to the home-work commute: public transport, car-sharing, walking, cycling - so many ways for everyone to reduce their daily carbon footprint.
Our opportunities
Edenred's Mobility offering enables companies to optimize their costs while reducing greenhouse gas emissions; the acquisition of Spirii, in 2024, also strengthens Edenred's expertise in the electrification of corporate fleets. Employee benefits solutions focused on the home-work commute, such as Betterway in France, Commuter Benefits in the United States or RB in Brazil (acquired in 2024), meanwhile, encourage more sustainable options for everyday travel.
Growth in worldwide sales of electric cars between 2023 and 2024 (Rho Motion, 2025)
of the French population use bicycles to commute to work (USC/LCL, 2024)
The dematerialization of payments, particularly on cell phones, has now become the norm. However, this phenomenon is accompanied by concerns about fraud, which companies are particularly exposed to: their dematerialization projects cannot be carried out without guarantees of protection against cyber-malware. Raising awareness of security issues is essential, and is combined with an increasingly demanding regulatory framework. Artificial intelligence is also opening up new security possibilities, notably through real-time detection of fraudulent transactions.
Our opportunities
Driven by a dynamic innovation ecosystem, Edenred is developing 100% digital and mobile solutions, enabling paperless payment in a growing number of countries. Its platform enables the parameterization, management and traceability of payment flows, and interconnects via API (application programming interface) to enable "seamless" payment on a large number of partner platforms. Edenred invests heavily in securing its consumer payment solutions and business-to-business transactions, using proven technologies such as 3D Secure and the Confirmation of Payee (CoP) identity verification process.
of payments in the eurozone are made online, up from 17% in 2022 (ECB, 2025)
is the size of the mobile wallet market forecast for 2029, compared with 13.8 in 2024 (Mordor Intelligence, 2024).
Purchasing power and responsible consumption: two challenges to be reconciled
After a marked slowdown in inflation, household purchasing power is on the rise again, although the budget losses of recent years have not yet been offset. What's more, consumer habits are changing, and many households want to steer their spending towards more responsible purchases (local shops, more ethical products), supporting the local economy and employment.
Our opportunities
Edenred enables employees to increase their purchasing power with its earmarked payment solutions, which encourage healthy and sustainable eating, well-being, leisure activities and greener mobility. Employee engagement platforms also offer users discounts on a wide range of products and services.
average loss of household purchasing power in the eurozone between 2021 and 2025 (Le Monde, 2025)
meals are wasted every day worldwide (UN, 2024)